Introducing Creative Collisions!

Nora Guerrera
2 min readOct 7, 2024

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Design Thinking for All gets a new name

As many of you have noticed, I write under the banner of Design Thinking for All. I share my point of view and invite others to share their points of view as well. I have been calling it Design Thinking for All. However, it’s time to evolve.

Design Thinking for All has become Creative Collisions!

As Design Thinking for All has matured, it has grown to encompass more than just design thinking, and it has become more focused. We’re still available to all and welcome all, yet we have also found that providing more targeted content that’s applicable to experienced designers, strategists, researchers, teachers, and practitioners allows us to be more relevant and create more impact with our efforts.

Truthfully, it was long overdue. Our content has evolved, and now it is time for our name and brand to evolve.

  • What’s changing? The name and the limits on our focus.
  • What’s staying the same? Amazing content, fresh new voices, and the goal of delivering you new insights and ideas that can act as a catalyst for you.

Welcome to Creative Collisions: same great content, a new name, and a broader scope.

Over the coming weeks, you’ll see the same great content you expect from us, but with an expanded focus. Look for articles on design and time, serendipity, product, and new research methods, among many other things!

If you want to learn more about all of the work we do at Northome Group, please check out our website, northomegroup.com.

We’re happy to have you as part of the Creative Collisions community, and we look forward to providing you with valuable content and insights each week.

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Nora Guerrera
Nora Guerrera

Written by Nora Guerrera

Managing Director at Northome Groupe. We create spaces and places for connection, conversation, and growth around design thinking and design strategies.